Sales guru Jeffrey Gitomer's bestselling classic is now available in paperback Jeffrey Gitomer's Sales Bible was listed as one of "The Ten Books Every Salesperson Should Own and Read" by the Dale Carnegie Sales Advantage Program. Now completely revised, this book is available for the first time in paperback. The Sales Bible has helped tens of thousands of salespeople all over the world reach their potential and close the big deal. Gitomer gives sales professionals the right answers to the toughest questions:
AUTHOR. Jeffrey Gitomer is the author of The New York Times best sellers The Sales Bible, The Little Red Book of Selling, The Little Black Book of Connections, and The Little Gold Book of YES! Attitude. All of his books have been number one best sellers on Amazon.com, including Customer Satisfaction is Worthless, Customer Loyalty is Priceless, The Patterson Principles of Selling, The Little Red Book of Sales Answers, The Little Green Book of Getting Your Way, The Little Platinum Book of Cha-Ching!, and The Little Teal Book of Trust. Jeffrey’s books have sold millions of copies worldwide.
OVER 100 PRESENTATIONS A YEAR. Jeffrey gives public and corporate seminars, runs annual sales meetings, and conducts live and Internet training programs on selling, customer loyalty, and personal development.
BIG CORPORATE CUSTOMERS. Jeffrey's customers include Coca-Cola, D.R. Horton, Caterpillar, BMW, AT&T Wireless, MacGregor Golf, Ferguson Enterprises, Kimpton Hotels, Hilton, Enterprise Rent-A-Car, AmeriPride, NCR, Stewart Title, Comcast Cable, Time Warner Cable, Liberty Mutual Insurance, Principal Financial Group, Wells Fargo Bank, Baptist Health Care, BlueCross BlueShield, Carlsberg, Wausau Insurance, Northwestern Mutual, MetLife, Sports Authority, GlaxoSmithKline, AC Nielsen, IBM, The New York Post, and hundreds of others.
IN FRONT OF MILLIONS OF READERS EVERY WEEK. Jeffrey's syndicated column, Sales Moves, appears in scores of business journals and newspapers in the United States and Europe, and is read by more than four million people every week.
ON THE INTERNET. Jeffrey’s WOW! websites, www.gitomer.com and www.trainone.com, get more than 100,000 hits per week from readers and seminar attendees. His state-of-the-art presence on the web and e-commerce ability has set the standard among peers, and has won huge praise and acceptance from his customers.
TRAINONE ONLINE SALES TRAINING. Online sales training lessons are available at www.trainone.com. The content is pure Jeffrey — fun, pragmatic, real world — and can be immediately implemented. TrainOne's innovation is leading the way in the field of customized e-learning.
SALES CAFFEINE. Jeffrey's weekly e-zine, Sales Caffeine, is a sales wake-up call delivered every Tuesday morning to more than 500,000 subscribers, free of charge. Sales Caffeine allows Jeffrey to communicate valuable sales information, strategies, and answers to sales professionals on a timely basis. You can subscribe at www.salescaffeine.com.
SALES ASSESSMENT ONLINE. The world's first customized sales assessment, renamed a "successment," will not only judge your selling skill level in 12 critical areas of sales knowledge, it will give you a diagnostic report that includes 50 mini sales lessons. This amazing sales tool will rate your sales abilities and explain your customized opportunities for sales knowledge growth. This program is aptly named Know Success because you can't know success until you know yourself.
AWARD FOR PRESENTATION EXCELLENCE. In 1997, Jeffrey was awarded the designation of Certified Speaking Professional (CSP) by the National Speakers Association. The CSP award has been given fewer than 500 times in the past 25 years and is the association's highest earned award.
SPEAKER HALL OF FAME. In August, 2008, Jeffrey was inducted into the National Speaker Association’s Speaker Hall of Fame. The designation, CPAE (Counsel of Peers Award for Excellence), honors professional speakers who have reached the top echelon of performance excellence. Each candidate must demonstrate mastery in seven categories: originality of material, uniqueness of style, experience, delivery, image, professionalism, and communication. To date, 191 of the world's greatest speakers have been inducted including Ronald Reagan, Art Linkletter, Colin Powell, Norman Vincent Peale, Earl Nightingale, Brian Tracy and Zig Ziglar.
"If they turn you down because of "price," whose fault is that? If they don't return your phone call, whose fault is that? If they decided to buy from the competition, whose fault is that? Yours - you couldn't get the prospect to lean forward. Don't blame yourself - Take responsibility for it. Learn from it. And then do something about it!"
"Qualify the buyer. Don't waste time with someone who can't decide."
"Redefine rejection. They're not rejecting you; they're just rejecting the offer you're making them."
"Understand that hard work makes luck. Take a close look at the people you think are lucky. Either they or someone in their family put in years of hard work to create that luck. You can get just as lucky."
"Don't blame others when the fault (or responsibility) is yours. Accepting responsibility is the fulcrum point for succeeding at anything. Doing something about it is the criterion. Execution is the reward."
"When something goes wrong, remember it's no one's fault but yours. You always have (and have had) a choice. If you think it's okay, it is. If you think it's not okay, it's not. Ignore the junk news. Work on a worthwhile project, make a plan, or do something to enhance your life."
"Stop blaming circumstances for your situation. It's not the rain, or the car, or the phone, or the product - it's YOU. You have a choice in everything you do. Choose a better way. Don't blame the path, change the path. Don't blame the situation, change the situation."
"DON'T CONFUSE ME. The more complicated it is, the less likely I am to buy."
"THERE ARE VERY FEW ACTUAL OBJECTIONS. MOST ARE JUST STALLS. This is further complicated by the fact that buyers will often hide the true objection. Why? They don't want to hurt your feelings, they are embarrassed, or they are afraid to tell the truth. A white lie is so much easier, more convenient, and less bloody than actually having to tell the truth, so they just say something to get rid of you."
"Failure is an event not a person."
"Why do customers buy? To solve a problem. They need it. They think they need it. To get a competitive edge. To save money or produce faster. To eliminate mistakes or people. To feel good. To show off. To change a mood. To solidify a relationship. They were talked into it. It sounded too good to refuse. They got a great deal (or thought they did)."
"Know the kings of problems you can solve rather than a bunch of boring facts about your product or service. Talk in terms of how you solve problems rather than the product or service you offer."
"Many people in their struggle will come to me and say, "Jeffery, you don't understand." And then they go on to say something about their personal situation, their money, their spouse, or their kids. I understand fine. People are afraid to risk what they have in order to go for what they really want."
This book was recommended to me a long time ago. At the time I thought "I'll never be in sales so I don't think I should waste my time... besides, 'a bible, a bible I already have a bible'". Fast forward a few years and I finally read it out of desperation - I am now in sales - and I find that I missed out on years of learning & productivity even before my sales career. I learned quite a bit about how to not only sell but really how to be a good friend. As with most of Gitomer's books, The Sales Bible is read in a list format which, I am learning, is meant to be digested in small bites and then put into practice slowly over time. This is no exception. Each step (including the ".5's") could be it's own book and contains a wealth of information and creative ideas. I will revisit this one several times.
awesome book ... exceeded my expectations! I have to read it over and over ... or maybe use it as a dictionary by reading the article I need each time...
I used to work in sales and marketing ... I used to hate me in them .... this book with its mativational language , lessons , strategies and tricks changed my mind !
although it's an old book ... but it's worth alote ... I hope I don't lose it as other books which I give to my friends to read :D
my no. 1 book to read in 2015 ... and I guess it will be in my top 10 books in 2015 list!
I recommend it for anyone inside the world of business ... and for sales people it's a must to have it!
This Sales Book felt more like reading a set of PowerPoint Slides for most parts of the book.
It was more of a presentation rather then a proper non-fiction book, the entire content even though being quite good could have been shrinked to half its size.
Many parts felt repetitive but the Jeffrey makes his points effectively & makes the reader understand how important it is to keep practising the “Art of Sale” regularly !
There were many Quoteworthy lines throughout the book, Jeffrey doesn’t get too technical with his usage of words; his explanations are in simple easy understand phrases.
“People don’t like to be sold, but they love to Buy ”, this was the best line from the book, ironically I got the feeling of the Author overselling this book !
This book was highly recommended by a few people I knew including a very successful salesman and entrepreneurs as "the" book to have if you want to sell anything.
Very detailed. Informative. The pictures and formatting make it very easy to read and find the information needed.
This truly is "The Ultimate Sales Resource." I have read this book through many times and have pulled it off my shelf even more times to reference points that led to earning a lot of business. In addition to all of that, Jeffrey Gitomer is up to date. The information in this book works: these are not your grandpa's (or grandmas!) selling techniques. A must have!
Öncelikle 440 sayfalık Türkçe versiyonunu okuduğumu belirterek başlayayım ;)
Yazarımız tipik bir amerikalı. Bunu hem yazı diline hem de konu ve sayfa tasarımına yansıtmış. Kitap bol bol american show business nidaları içeriyor (WOW) :))
Kitapta, satış ile ilgili birçok faydalı bilgi bulunurken, birçok da klişe bilgi mevcut. Bazı önerilerin/uygulamaların her kültüre uygun olmadığını düşündüm.
Kendi adıma en faydalı bulduğum ve en çok aklımda kalanlar: post-it'lerden faydalanarak hedef belirleme, olumlu tutum sahibi olma, grup iletişim ağı oluşturma..
Umarım sizler de faydalı bilgiler edinebilirsiniz.
Loy Machedo’s Book Review – The Sales Bible by Jeffrey Gitomer Check this out. I found it so bloody hilarious! According to Wikipedia: Jeffrey Gitomer the author of Multi-Million Sold Books gained notoriety in November, 2003 for being the first passenger ever to be banned from US Airways. The airline cited chronic, unreasonable complaints, numerous confrontations with employees, and verbal abuse that allegedly brought employees to tears. In an interview, Gitomer described himself as a demanding, but not abusive, customer and cited only one time that he made an employee cry, several years prior. In October 2004, Gitomer was quietly reinstated as a customer and passenger, having learned from the experience and documenting the positive outcome. All his frequent-flyer miles were restored. I mean this is one guy who is capable of such a feat! Now that I have grabbed your attention as to the controversial side of Mr. Gitomer, let me share with you few more tit-bits about him. • The Charlotte Observer describes him as "...a college drop-out who has built a sales training empire • He has written nine books, including New York Times best sellers, The Sales Bible and The Little Gold Book of YES! Attitude. • His most successful title, The Little Red Book of Selling, has sold more than three million copies worldwide and has been translated into 14 languages. • All Gitomer's titles have reached #1 on Amazon.com, and collectively his books have appeared on major best-seller lists nationwide more than 750 times. • On September 16, 2006, four of Gitomer's titles appeared simultaneously on The Wall Street Journal best seller lists, the only business author to achieve this in the Journal's history. • He also publishes Sales Caffeine, a weekly, multi-media e-zine (online magazine), which is distributed internationally to 250,000 subscribers.
Now that you know who Mr. Gitomer is, let us review the book by itself – The Sales Bible.
There are 12 Chapters namely: 1. The Rules. The Secrets. The Fun. 2. Preparing to WOW! the Prospect 3. Please Allow Me to Introduce Myself 4. Making a Great Presentation 5. Objections, Closing and Follow-up. Getting to YES! 6. Woes and Foes 7. All Hail the King... Customer 8. Spreading the Gospel 9. Networking... Success by Association(s) 10. Prophets and Profits 11. Up Your Income! 12. Can I Get an Amen?
So what is so great about this book? The Brilliance of this man is, unlike Zig Ziglar & Tom Hopkins, he does not give you canned answers or one-size-fits-all closes that you can adapt and adopt into your sales conversations. Rather he comes out with a deeper understanding and education focused towards his readers on the common sense and common grounds of Relationship building. His approach in every aspect of the sale starts with the ‘Hello’. And does not end even after the sale is done with. Guess what – It never ends.
What I loved best about this book: It has it all – the A to Z of Selling Secrets – from the dreaded Cold Calls, to Objection Handling, to the Price versus Value Focus, to Networking! He baptized this book as the Sales Bible and and I can tell you without a doubt, it is truly a Must Have Book for anyone – Any person working in any level of any organization – because in the end, we are all but Sales People selling something or another.
What I didn’t like about the book? Surprisingly – Nothing! I loved the book to bits!
Overall Comments: When I was 21 years old, I was accidentally shown a video of Jeffrey Gitomer Speaking to a Group of People. It was love at first sight! (And no, I am not gay. Neither do I have any issue with anyone who is). I was so blown away by his performance and his content – that I wrote down on my wish list, that one day I would buy it. (One day because I was a poor lad).
Fast forward 15 years since that day – Today I have the entire collection of Jeffrey Gitomer. It cost me quite a bit – But this is the investment I believe I made in myself. That is how much I love and adore this man – for his sincerity, his honesty and the wisdom by which he blesses people around the world.
So like so many other books of his - The Sales Bible is yet another collectors item you must have. I consider this as among the Top 50 Books in the world you must have.
Overall Rating – Go ahead and do yourself a favor – Buy this book today! 10 out of 10!
The author thinks he's the god's gift to humanity, so he decided to plaster 287 pages with egotistic babble, self-quotes, and recycled feel-good advice from Napoleon Hill et al.
The text is a jumbled mess and has at least 5 typos and grammatical errors. The author frequently interjects in parentheticals, with what I can only assume is meant to be humour. He also frequently craps on other business departments or other people and demeans the reader several times, referring to them as "Bubba"—this is all while he is yammering on about how nice, friendly, and truthful he is to everyone. On page 147, he demeans retail sales clerks and in the very next paragraph preaches how you shouldn't say bad things about other people.
There's no method to anything. It's just an egotist rambling about what he thinks would be a good idea. It's up to you to figure out how. All you get is generic, shallow advice: "have a good attiude", "use humour", "work hard", and "ask good questions". Do you have the WOW! factor? Well, here's a 10.5 item list that explains how awesome I am. See how you compare.
There's one chapter that does give details—it includes lying and the author brags he was kicked out of several offices for those tactics. In another chapter he also advocates lying to truck dock workers in order to sneak in where you're not supposed to be and several pages later, he preaches again not to lie.
Some paragraphs are re-used several times. One of the "funny" cartoons is re-used. Two jarring CHAPTERS are simply commercials for four businesses and have nothing to do with the subject matter.
Gitomer's personal style is somewhat controversial, however, in general, he has received overwhelmingly positive response to his work as a writer, speaker, and educator. In a testimonial, Todd Horton, President of D.R. Horton writes: "As the nation's largest homebuilder, we have seen our sales grow, our customer loyalty enhanced, and our people's commitment re-doubled as a result of Jeffrey's unique style, wit, and great ideas combined with real-world sales answers." Atlanta Business Chronicle Publisher, Ed Baker, comments: "Jeffrey is a weekly staple for our readers. He's a dose of sales energy (and reality) that they can't find anywhere else. He truly helps people – in a very common-sense way."
A modern sales classic from Jeffrey Gitomer, the Sales Bible was one of the first books I read with the intent to become a sales professional after I had the opportunity to see Jeffrey in action at one of his seminars. This updated version of the Sales Bible contains all the power of the original with additional insights from the author and the new "10.5 Sales Commandments of Sales Success." Even if you own the original (like I do) this new version is well worth the investment.
I consider Gitomer the best sales-teacher I ever heard about. His book is structured perfectly for understanding it with a direct writing style always on-subject (let's face it, nowadays, we get tired reading 300 pages of selling advices with only 50 significant pages). He really gave me some good ideas for promoting better my business (e-mail marketing, face-to-face presentations, publicity...) and the book deserved the money payed for it.
Jeffrey Gitomer NAILS it! This book is a powerhouse. If I could use a generationally obscure mixed metaphor for this book, I would say 5 Robotic Lions team up (Self-help Lion, Motivational Lion, Master at Sales Lion, Guidebook to a better future Lion, and Success Lion) to form a super Voltron-like book to help you defend against all things failure-related in the universe. Mandatory-reading for anyone in the sales profession.
I selected this book because I needed literature to help guide me into the world of sales... something completely out of my comfort zone. The book was helpful- and the tips are broken down into relative steps. I did get a little discouraged because 1/3 of the book talked about what the book will be talking about and helping with...and I just wanted to jump in and learn. Once you get past that aspect- the direction is helpful.
Great intro to sales attitude, technique, etc. A handy reference for anyone in sales. Really, it's probably applicable to any position where you're working with people to help them solve their problems.
Worst sales book I’ve ever read. His ideas are scattered no real evidence based methods in his writings. Just quotes and lot of un needed stuff in this book. I wanted to throw it away a couple of times
Gitomer is irreverent, funny, and smart. I don't know of any book that packs more useful and time-tested info into it than this. This is the devotional for anyone in sales.
I have read this book several times and here I go again. The Sales Bible by Jeffrey Gitomer is must read for any salesperson. I love Jeffrey's attitude! I read all of his books.