Communication In Professional Contexts

by H.L. Goodall Jr., Sandra Goodall

Book Description
COMMUNICATING IN PROFESSIONAL CONTEXTS offers a distinct alternative to existing books for the business and professional communication course. Featuring coverage of the most up-to-date skill set available, the book reflects the rapid changes in professional communication due to the global economy, advances in information technology and an increasingly diverse work force. Using an engaging narrative style combined with the unique CCCD model (Choosing, Creating, Coordinating and Delivering) for building presentation competencies, and integrated web and CD-ROM technology, the authors pay attention to skill building within a strong theoretical foundation of organizational communication.

Paperback

First published January 1, 2002

About the author

Harold Lloyd Goodall Jr. (Bud) was an American scholar of human communication and a writer of narrative ethnography. He was a professor in the Hugh Downs School of Human Communication at Arizona State University. He is survived by his wife Sandra Goodall and their son, Nicolas Saylor Goodall.