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This was my first William Gibson book, and I thought it was beautifully written, quite a literary novel. I liked the characters, and I liked the idea of Cayce being sensitive to trends and brands, and having a logo "allergy". I'm now contemplating scratching the logos off of everything I own.
Plot-wise, this isn't the most exciting book I've ever read. I was never bored, but the pacing was sedate, to say the least. The tone of the book was cool and deliberate - even the single fight scene followe ...more
Plot-wise, this isn't the most exciting book I've ever read. I was never bored, but the pacing was sedate, to say the least. The tone of the book was cool and deliberate - even the single fight scene followe ...more

I spent yesterday afternoon spellbound by Pattern Recognition. This is probably the most accessible of Gibson's novels, as it could easily be set in the present day.
The main character, Cayce Pollard is a "coolhunter" -- exploring the world's big cities to discover what's coming next in the world of fashion, music and art. She also has an innate sense of whether a logo will "work" for a company. As a hobby, she is a footagehead - tracking bits and pieces of an art film that is slowly being releas ...more
The main character, Cayce Pollard is a "coolhunter" -- exploring the world's big cities to discover what's coming next in the world of fashion, music and art. She also has an innate sense of whether a logo will "work" for a company. As a hobby, she is a footagehead - tracking bits and pieces of an art film that is slowly being releas ...more

I knew I would pick this one up sooner or later. It's an engaging but frivolous mystery about high flying advertising executives, internet obsessions, psychological allergies and jet lag. September 11th is in there too, but the rest seems mostly out of touch with reality - but I liked it anyway. (December 22, 2004)
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