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Amazon keywords
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It took me ages to discover this.
It depends which genre you're writing, but here's the romance selection...
https://kdp.amazon.com/help?topicId=A...
These will trigger sub categories, so if a reader is searching in a specific genre sub category it could improve the chances of your book being seen.
I have to say I don't think it helps massively, but it certainly doesn't hurt either.
As for 'low sales', I'm 3 years in and my sales are still low.
But then everyone's are. It's the nature of the beast, I'm afraid.
Write because you love it (has become my mantra, and said many a time on here).
Any sale you get is just a bonus.
Your success is having written and published.
It is a constant struggle to try to keep up your 'online presence' and write as well.
And pop along to my SIA thread (under Fun) 'I need a hug'; we give out supportive hugs regularly on there. We all need them sometimes.
xx

Keywords are critical. In some genres, they can mean the difference between steady sales and being lost on page 36 of the search results.
You have to research them, like anything else. Start typing a keyword related to your book and see what else comes up. Also, make the maximum use of your 400 characters. You can have multiple keywords between commas. if you make sure not to repeat any, that gives you room for a lot of keywords!


Ken, that is what I mean. I had no idea that the keywords could make such a difference. Thanks for letting me know.
Denae, that sounds weird. I wonder why that is. Not that I knew that you could make a search by blurb either. Seems as if I have some things to learn. :-)




Can you even change/add keywords on Amazon?

https://kdp.amazon.com/help?topicId=A...
Horror falls under:
https://kdp.amazon.com/help?topicId=A...
(and yes; I would've expected Horror to be its own genre!)
Guys; the words on these lists will pop you up in the sub genre browsing pages.
But if you want to put your own in feel free, but someone will have to search for 'deep sea aliens' very specifically to make it worth it. But you never know what people may type in as a search ;-p
Yes; you can go into KDP and change your keywords whenever you want.

Anna, you are awesome! Thank you for putting in that extra effort. Do you have any idea how I can reach the Amazon UK from Goodreads? I might have looked at the wrong place, but I can't find it.

https://kdp.amazon.com/help?topicId=A...
Horror falls under:
https://kdp.amazon.com/help?topicId=A...
(and yes; I would've expected Horror to be its own genre!..."
Lovely! Thank you, TL. I checked the Science fiction/fantasy genre, but it must have passed me by. Put the keywords in now, though. :-)
Reason I ask is that I need to make something about my sales. Don't know about you and your sales, but I have sold eighteen books in two years, no matter what kind of marketing I've used, including several give-aways, and I'm a little bit at my wits end here.