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criteria for pricing
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George
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Jun 23, 2021 12:13PM

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The more established, popular, and talented the author, the more readers will be willing to pay for a book. Naturally, the price varies with paperback priced higher than e-book, and hard cover priced higher than paperback.
For an unknown author who has yet to achieve notoriety within the literary field, 10% above production and publishing related costs is probably a reasonable starting point. Once a consistent following and sales volume is established, the profit margin may be increased exponentially.
The literary field is extremely competitive. There are literally millions of published authors. Most will never achieve significant notoriety or commercial success. That said, some have. There is no reason why you might not eventually become one of them. I wish you success.

For ebooks, I've generally sold novels of about 80,000 words for $4.99 but have dropped prices to $2.99 for sales and during the COVID period. I've gone to $0.99 a couple of times, and while that does tend to increase my sales, the income is so low as to make it not worth it from the financial point of view. (Other people may have had more success with that price point though.)
Written Word Media (owner of BargainBooksy and FreeBooksy) publishes occasional articles on pricing strategies, such as this one from 2018. I expect they would be pretty reliable.

The question is whether you can afford to sell the book at a price that would be competitive or would the profit be too small or even a loss.

The question is whether you can afford to sell the book at a price that would be competitive or would the profit be too small or even a loss.


