Rohit Bhargava > Quotes

“As a brand, Oreos offers the perfect case study for the upside of creating snackable content that can be consumed in a glance and disappears within several weeks after the campaign is complete.”
― Rohit Bhargava, Non-Obvious: How to Think Different, Curate Ideas & Predict The Future

“One of the most frequently shared pieces of advice in business today is about creating experiences instead of selling products. It is good advice, most of the time.”
― Rohit Bhargava, Non-Obvious: How to Think Different, Curate Ideas & Predict The Future

“Naming Questions: How to Ensure You Have an Effective Trend Name”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future

“but I viewed the rise of the maker movement of people who want to create something on their own (which 3D printing certainly enables) was a trend worth watching.”
― Rohit Bhargava, Non Obvious Megatrends: How to See What Others Miss and Predict the Future

“Always Summarize.”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future

“Instead, consume content and experiences that fuel your curiosity and make you think. Watch an engaging TED Talk, read a book on a topic you know little about, or attend a lecture on an unusual topic.”
― Rohit Bhargava, Non Obvious Megatrends: How to See What Others Miss and Predict the Future

“I am not a speed reader,” he once said. “I am a speed understander.” What if you could be a speed understander too?”
― Rohit Bhargava, Non Obvious Megatrends: How to See What Others Miss and Predict the Future

“3 Ways to Be More Thoughtful”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future

“shift from hierarchies to networks”
― Rohit Bhargava, Non-Obvious: How to Think Different, Curate Ideas & Predict The Future

“The most reliable way to anticipate the future is to understand the present.”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future

“Breaking down an argument or complex situation into its relevant components helps you understand it and explain it to others. Pilots, for example, use detailed checklists to ensure they don’t miss a step before taking off, an elegant solution for making the complex more understandable.”
― Rohit Bhargava, Non Obvious Megatrends: How to See What Others Miss and Predict the Future

“How do I resolve a dispute with Expedia?
”
― Rohit Bhargava

“Three Ways to Become More Curious CONSUME “BRAINFUL MEDIA.”
― Rohit Bhargava, Non Obvious Megatrends: How to See What Others Miss and Predict the Future

“As we consume newsfeeds instead of homepages, we invite a curated bubble of content that New York Times writer Natasha Singer dubbed the “online echo chamber” to describe a myopic Internet where every piece of content we each see is personalized to us based on our likes, views and interests.”
― Rohit Bhargava, Non-Obvious: How to Think Different, Curate Ideas & Predict The Future

“KEEP IT SHORT. Simplicity goes hand in hand with elegance. When it comes to expressing your ideas, this usually means using as few words as possible. It is also a well-known marker of expertise that when you truly understand something, you can explain it to a layperson without dumbing it down.”
― Rohit Bhargava, Non Obvious Megatrends: How to See What Others Miss and Predict the Future

“My method involves always carrying a small passport-sized notebook in my pocket and keeping a folder on my desk to save media clippings and printouts.”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future

“Adding Meaning to Noise If you consider the amount of media any of us is exposed to on an average day, the quest to find meaning amongst the noise is a familiar challenge. Navigating information overload requires a single important skill: curation.”
― Rohit Bhargava, Non-Obvious: How to Think Different, Curate Ideas & Predict The Future

“The Haystack Method The Haystack Method is a process for curating trends that starts with gathering stories and ideas and sorting them into groups that make sense (the hay), then analyzing each of the groups to see whether they reveal an underlying trend (the needle). There are five steps to the Haystack Method:”
― Rohit Bhargava, Non Obvious Megatrends: How to See What Others Miss and Predict the Future

“The key to gathering ideas is making a habit of saving interesting things.”
― Rohit Bhargava, Non-Obvious: How to Think Different, Curate Ideas & Predict The Future

“Describe concepts in more beautiful, deliberate, and simple ways.”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future

“Food is perhaps the most accessible way to experience another culture. It does not require you to have a friend or colleague from another culture and you don’t even need to travel outside your hometown.”
― Rohit Bhargava, Beyond Diversity

“the aim is to start building small clusters of ideas that bring together stories into meaningful clusters.”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future

“In this method, the work comes from assembling the information and curating it into groupings that make sense. The needle is the insight you apply to this collection of information to describe what it means—and to curate information and stories into a definable trend.”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future

“LinkedIn Influencers”
― Rohit Bhargava, Non-Obvious: How to Think Different, Curate Ideas & Predict The Future

“What broad group or demographic does this story describe? What is the underlying human need or behavior? What makes this story interesting as an example? How is this same phenomenon affecting multiple industries? What qualities or elements make me interested in this story?”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future

“Reason # 1 - No Objectivity”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future

“THE 5 HABITS OF TREND CURATORS BEING CURIOUS – always asking why, investing in learning and improving your knowledge by investigating and asking questions. BEING OBSERVANT – learning to see the small details in stories and life that others may ignore or fail to recognize as significant. BEING FICKLE – moving from one idea to the next without becoming fixated, or overanalyzing each idea in the moment. BEING THOUGHTFUL – taking time to develop a meaningful point of view and considering alternative viewpoints without bias. BEING ELEGANT – seeking beautiful ways to describe ideas that bring together disparate concepts in a simple and understandable way.”
― Rohit Bhargava, Non-Obvious 2017: How To Think Different, Curate Ideas and Predict The Future

“Non-Obvious Mindset #4: Be Thoughtful”
― Rohit Bhargava, Non Obvious Megatrends: How to See What Others Miss and Predict the Future

“Be Fickle: What to Read”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future

“Consume “Brainful Media.”
― Rohit Bhargava, Non-Obvious 2019: How To Predict Trends and Win The Future