JK Rowling just announced the purpose of www.pottermore.com

Lots of us had been wondering what this pottermore concept was all about. Some guessed at a new series. Others thought a new Harry Potter video game was afoot. Well, it turns out that JK somehow had the foresight to retain all of the e-rights to the Harry Potter Series way back in the 90's—and now she's not afraid to use them.


What