So I woke up this morning to the depressing email that our Kickstarter campaign for our dyslexia game Spyzzz did not get funded. Bummer. No money for an artist. No money for an extra programmer. Back to doing it all ourselves in between everything else.

Naturally, having very sharp hindsight, I can see several things I did wrong in this campaign. I thought I'd get some use out of our efforts by passing along tips to future Kickstarter campaigners.