Still no upsells, nothing more to buy…
It was many years ago when I was a raw 20 year old, but I still remember the anger and frustration I felt after being shamed by gurus and seminar hustlers because I couldn’t afford their big-ticket, high pressure upsell. I was guilted into believing that I “wasn’t serious about wealth” because I didn’t want to charge and max out my credit cards for a $4000 weekend seminar.
After 30 years I see nothing has changed.
This unnerving experience is part of what motivates me today. Hopefully I can make a small difference and save several from some ruinous financial decisions while also creating some baby-billionaires ($10M+) along the way.
Please feel free to share if you’ve been lectured and shamed that “you’re not serious about financial freedom” because you didn’t want to pony up 3-, 4-, or 5-figures for some training program, seminar, or masterclass.
Learning how to make a fortune shouldn’t cost a fortune.
~ MJ DeMarco
newest »
All other business books fall into 2 categories:
1)Most business books are merely a "tripwire" top-of-the-funnel way to source customers. They introduce tons of Pain, then Agitate, then attempt to upsell you into some high-ticket offering (Solution)
2)Some business books are simply a memoir or a glorified business card for a well known big shot. These can be fun to read but offer far too little to a beginner entrepreneur.
MJ DeMarco's book is neither.
The Millionaire Fastlane offers straight information on how to grow a financially sustainable digital business without creating more "jobs" for yourself. The advice in this brilliant book will piss off some people because they don't like hearing the hard truth. This is especially true in a culture of blame and entitlement.
The author is not pandering to other gurus and therefor gets very little publicity. The next time you are looking at business books and reading reviews (ahem Amazon)...take notice how many reviews are clustered around certain dates. 300 5-star reviews all in the same month/year?...I smell a rat. Book ratings are scored on who can incentivize reviews and market their book better than the actual content of the book. But not with MJ DeMarco's The Millionaire Fastlane.
This book is a life changer.
Thank you MJ for telling it straight and not pandering to special interest!