Believe in side projects. Tattly was a side project; swissmiss was a side project; CreativeMornings was a side project; TeuxDeux was a side project. These are all things that turned into revenue streams for me and made it possible to not have clients. I would never hire anyone who doesn't have side projects. To me, that shows that someone has ideas, self-initiative, and can make things happen. Tina Roth Eisenberg on The Great DiscontentPhoto: Tattly