Transmedia and Multimedia Classes August Through December

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As some of you know we are working with TVSB/UCSB to offer late summer/fall/winter transmedia classes this year, and we have decided to expand our class offerings.


Please pass this information on to anyone who you know that may want to participate in the summer/fall/wiinter classes. We have an affiliate program for anyone who want’s to send students our way. If you are interested in this arrangement, let us know and we’ll issue you a affiliate code that you give to your referrals so we can track your commissions.


Benefits:



Participants will gain valuable skills that will add to their value in the job market
Artist (entertainers, writers, storytellers, visual artists, videographers/cinematographers, bloggers, podcasters, et. al) will gain skills that will help them increase their reach and broaden their platform for storytelling.
Communications people will gain new skills to help them broaden their message’s reach, learn innovative methods for product launches, retention and brand awareness with an emphasis on permission marketing versus interruption marketing


Classes

The following classes are available in Santa Barbara, CA  only


Introduction to Web Communication

Eight four-hour classes – Saturdays, 1 – 5 pm. August 10, 17, 24, September 7, 14, 21, 28, October 5 (No class Labor Day Weekend).

Fee: $295 per student.


The introduction to web communication class is a hands on, comprehensive introduction to all the tools you’ll need to know to build a effective and scalable presence on the web. We’ll cover the foundation of web communication principles, the tools you’ll need to create and maintain a web presence that will have impact and reach, and some of the design principles you’ll need to expand and grow your presence.


We’ll cover all of this in eight four hour classes, meeting each week at the SBTV studios.


You’ll need a laptop computer (Mac, Windows or Linux ok). If you don’t have one, please make arrangements with TVSB to use one of their lab computers. Note, lab computers are limited. We will be taping this class for later release as a broadcast on SBTV and an archive on Archive.org.


Introduction to Podcasting

Eight four eight-hour classes – Saturdays, 1-5 pm. October 19, 26, November 2, 9, 16, 23, December 7, 14 (No class Thanksgiving Weekend).

Fee: $295 per student.


Ever thought about having your own on-line radio show? You can! The Introduction to Podcasting class is a hands on, comprehensive introduction to everything you’ll need to know to create and distribute your own audio or video podcast show.


We’ll cover all of this in eight 4 hour classes, meeting each week at the SBTV studios.


You’ll need a laptop computer (Mac, Windows or Linux ok). If you don’t have one, please make arrangements with TVSB to use one of their lab computers. Note, lab computers are limited. We will be taping this class for later release as a broadcast on SBTV and an archive on Archive.org.


Other classes in Santa Barbara, Los Angeles, San Francisco Bay Area


Transmedia Design and Implementation

Eight 4-hour classes – Saturdays, 1 – 5 pm.

(No class Labor Day Weekend).


Fee: $295 per student, minimum 5 students per session.


Transmedia: It’s all the buzz, it’s a word everyone is using, everyone has heard it, but do you really know what it means or how to create a working and effective transmedia story/alternate reality game? Now is your opportunity to learn!


This summer, a pioneer in alternate reality gaming and transmedia,will be teaching intimate classes in Transmedia creation and implementation. His work has been the subject of a university level text book on the subject and Game(tm) magazine credited him in the May 2013 issue as the person who created the ARG/Transmedia story that left it’s mark indelibly on gaming and storytelling.


“…its DNA – the concept of telling a story across various platforms and new media- is evident in every alternate reality game that came after.”GAME(tm) May 2013

In this special and one of a kind class you’ll learn the basics of ARG/Transmedia design, seeding, character development, tools and more. During the course of this 8 week intensive, the class will co-design an ARG/Transmedia story-game that will launch at the end of the semester, which you will receive credit for.


Don’t miss out on this unique opportunity to enlarge your storytelling platform, strengthen your media creation toolbox, meet potential new collaborators and have fun in the process!


We’ll begin booking classes to begin in August through December that will be will be conducted in the following areas, subject to interest: Santa Barbara California, Los Angeles California, San Francisco Bay Area (California). Other areas for future classes: New York, NY, Seattle, WA, Portland, OR, San Diego, CA, Chicago, IL, Austin, TX and others in consideration. If you are interested in hosting or helping us host a class in your areas, please contact us.


SIGN UP


Contact us at  http://www.wildcardtm.com/contact and let us know which city and classes you’d like to sign up for and we’ll get back to you with dates available in your area.


About the instructor: Joseph Matheny is a 25 year Silicon Valley veteran, transmedia and general media pioneer who played a part in the origins of PDF, DVD and podcasting. His work has been featured in The Wall Street Journal, MTV, NHK Japan, Boing-Boing, Game Magazine and a multitude of other media and computer trade publications.


Recently, his work was profiled in Games(TM) magazine, where it was said of his work, Ong’s Hat:

“Ong’s Hat was more of an experiment in transmedia storytelling than what we would now consider to be an ARG but its DNA – the concept of telling a story across various platforms and new media- is evident in every alternate reality game that came after.”


http://en.wikipedia.org/wiki/Joseph_Matheny


 



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Published on July 09, 2013 11:38
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