If you want people to read your content, twog it, don't blog it.

   Most of us are pretty unknown. So why is anybody going to invest twenty minutes on our blog?

   Oh, that's right, they're not. 

   Apply Franklin Roosevelt's advice to writing: "Be sincere, be brief, be seated." 

   People will learn they can trust you to make your point and exit. It's appreciated.

   When you respect their time, they'll enjoy your writing.

   Twog, n. a blog of less than 140 words

   On that note, I'll leave with 47 words to spare.
   Happy twogging!