Before I was published, I had no idea how much of the promotion would be on my shoulders. I think I had a lot in common with other writers out there. Promotion wasn't on my radar. I didn't know what my brand was, or if I had a platform. What I knew was that I had stories to tell.

In the process of telling my stories, I can't live in a vacuum. Sure, the story will be there, but professional development in the form of classes, critique groups, and professional memberships bring ideas for...