If someone says the same thing over and over do you still listen? Think about it when you were a kid and your mom said, “Pick up your socks!” and only got louder and louder did you eventually just tune her out?

Well the same rule applies to Facebook. The squeaky wheel doesn’t get the most attention.  All too often, author’s run the same post over and over and don’t change up the wording, or they have the same image go out over the same Facebook groups, pages, and profiles at the same day and time every week. This isn’t conducive to a positive long term marketing plan.

Now don’t get me wrong I’m 100% prosocial media. But I believe there should be a finesse instituted.

When scheduling out your updates about your books.

Make sure the content goes out at different times a day.
Make sure that it goes out across different platforms at those different times. I.e. Facebook profile, groups, pages. (If you are, doing straight text this rule is a little more lenient.)
Makes sure to participate. People want to conversate not just hear you all the time.
Make sure what you are saying is engaging. Such as, “I’m having trouble with naming my characters. Which name do you like better….
And above all else do not ever say, “Buy my book please. Pretty Please.” Or any variation of this. It will always have a negative effect.

Remember social media marketing is a privilege and those friends you have are a privilege. Don’t abuse it, appreciate it and appreciate them.

Bri Clark   Social Media Strategist/Publisher





Phone: 208-761-0319
Website: www.belleconsult.com/www.houseofbellepress.com
Company: Belle Consulting/House of Belle Press